We provide a broad range of public relation services to amplify tourism development efforts to showcase West and Central Africa as a tourist destination. Our internationally recognized team offers media relations strategies, crisis media relations, training, techniques and other proven methods guaranteed to increase public visibility through partnerships and many more.
West Africa Tourism Organisation (WATO) increases your presence in key market segments by providing adequate representation at strategic trade shows which stimulate travel to West and Central Africa. By contracting booth space which can be shared, we offer you a more affordable way to be visible to your targeted audiences.
We partner with Tourism ministers, stakeholders, tourism boards and government bodies to develop tourism plans by assessment of tourist demand and supply, data analysis, ensuring responsible and sustainable development, viewing tourism as an interconnected system and a demand-driven sector, assessing private sector investment and international cooperation, tourism clustering and involvement by the Government.
Our primary goal is to increase income and jobs from tourist spending, preserve cultural and natural heritage for tourists
We work with partners to deliver holistic solutions for destinations, from planning and product development to contemporary marketing strategies, and all while engaging key stakeholders to promote effective implementation.
We also engage with businesses, governments and communities to enhance people’s lives and the places they live through sustainable tourism, recreation and conservation development.
We provide a broad range of public relation services to amplify tourism development efforts to showcase West and Central Africa as a tourist destination. Our internationally recognized team offers media relations strategies, crisis media relations, training, techniques and other proven methods guaranteed to increase public visibility through partnerships
There are several networking events, tradeshows hosted by WATO that takes place throughout the year/yearly, these events provide tourism businesses the opportunity to interact with fellow members, connect with investors who share similar goals and may be able to assist with new business opportunities.
Through our knowledge in Tourism and Hospitality, we train your members of staff, human resource managers, hospitality and leisure educators on how to provide ?rst class customer service, as well as top Destination Marketing Management teams on international best practices in the travel and tour business.
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